One of Shoutlet’s most frequently used features is its DIY, drag-and-drop custom Facebook tab builder. Users select from a list of web apps, modules, and other features to build unique tabs that their fans will enjoy. This week the Shoutlet development team has added eight new modules to the list:
- Foursquare: Include an “Add to Foursquare” button on any tab. Visitors click to add your venue to their Foursquare to-do list. The next time they view your venue in the Foursquare mobile app, the to-do about your venue pops up, along with any notes they’ve made about it.
- Like button: Add a Like button to a tab. Perfect for acquiring fans without fan-gating.
- Send button: Makes sharing individual Facebook tabs, Facebook Pages, or pages on your website a snap.
- Activity Feed: Pulls in the latest Facebook-related activity from your website to show users what content is resonating and drives additional traffic to your main web presence.
- Facepile: Fans can see which friends are connected to your brand’s Facebook page or another domain you specify.
- Live Stream: Host chats using Facebook’s Live Stream, allowing fans to converse in real time for events, Q&A sessions, celebrity or expert Facebook Page “appearances,” and more.
- YouTube player: Cross-promote your YouTube videos on Facebook or showcase fan videos about your brand.
These new updates are in addition to the variety of tools available in Shoutlet to build custom tabs, such as iFrame, image, Facebook comments, and text modules. As always, Shoutlet’s full contest platform, Shop & Share Facebook storefronts, and Shoutlet web apps (video player, audio and video podcast player, Twitter reader, RSS reader, sign-up web app, slideshow, clickable image web app, and others) can be used to create innovative Facebook tabs as well.
With so many “building blocks” for tabs, Shoutlet customers are able to publish custom tabs quickly, pre-schedule the dates tabs run, and track their impact. Assuming just five of these elements are used on a tab at once (although more can be used!), that’s at least 11,881,376 possible combinations brands can use on a Facebook tab.
Now the question is: What combination will you use to engage your fans?