Category Archives: News

Facebook Replies: A Powerful New Tool for Brands
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Community managers asked, and Facebook granted: Replies are here! As of March, brand pages and public figure profiles can now respond to specific comments on a Facebook thread – a dream feature for stimulating conversation and handling customer questions or concerns.

Today, Shoutlet is excited to announce its own integration of Facebook Replies as part of its Social CRM, providing customers the ability to view replies and respond to fans through the Shoutlet platform. Shoutlet customer Finish Line is already anticipating major boosts to their social efforts through the new feature. (more…) →

Q&A with Brian Nelson, Shoutlet’s New Vice President of Application Development
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Today, we’re excited to announce the addition of Brian Nelson as Shoutlet’s new Vice President of Application Development. With Shoutlet’s rapid growth to date, and the momentum that is pushing the company forward, Brian will undoubtedly bring an incredible amount of value to the business and its platform development plans.

Get to know Brian in our Q&A and hear about his past experience at Angie’s List, thoughts on social trends for 2013 and what you can find him doing in his free time. (more…) →

Company Update: Executive Leadership Change
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Shoutlet announced today that its Founder, Jason Weaver, has stepped down from his post as Chief Executive Officer. Jason’s future plans include the pursuit of other entrepreneurial opportunities.

Being a true entrepreneur and lover of start-ups, Jason feels he has helped grow Shoutlet to the point where it makes sense for him to step away in confidence, leaving the company in the strongest market position in its history and in the capable hands of existing leadership.

Since the company was founded three years ago, Shoutlet has grown from 10 employees to more than 125, having expanded its footprint beyond the company’s headquarters in Madison, WI, to include six additional offices in North America (San Francisco, New York, Chicago, Milwaukee, and Salt Lake City) and Europe (London). Quarter-over-quarter growth continues at record highs – with Q1 2013 closing as the biggest in company history. And validation of product excellence was reinforced this week as Shoutlet was given top honors for its current social relationship management offering by prestigious analyst firm, Forrester, in their report “The Forrester Wave: Social Relationship Platforms, Q2 2012.” (more…) →

Shoutlet Takes Top Honors for Current Offering in Prestigious Forrester Wave: Social Relationship Platforms Industry Report
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It is our great honor to announce today that Shoutlet’s social marketing platform was given top honors for current offering in The Forrester Wave™: Social Relationship Platforms, Q2 2013 report as judged against seven other market vendors. Our technological vision, coupled with our commitment to providing customers with the tools they need and the actionable insights they want, is resulting in some of social’s most creative, well-managed, and successful campaigns.

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The Revamped News Feed – What Does it Mean for Pages?
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Today Facebook’s announcement offered three new major tweaks to the News Feed, including a richer design, options for content feeds, and a consistent look and feel across devices. For users, this will give them more choices, shore up inconsistencies across desktop and mobile and make Facebook truly an uncluttered, “personalized newspaper,” as Mark Zuckerberg described it.

But what does it mean for brands? Important points for Page admins and advertisers:

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