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    Social profiles

    Organize your social media globally and interact locally with a consistent voice

    Shoutlet’s Social Profiles is the gateway to understanding your social customers like never before. As a social contact management system, Social Profiles automatically gather important data points about each social connection. The result is a powerful database of social contacts that uncovers characteristics about your audience and helps you become a more effective social media marketer.

    Social Profiles screenshot

    Capture user data from across the web to build complete social profiles

    Social Profiles gather many types of information to complete individual profiles, including data users input to Shoutlet web apps, sweepstakes, and contests; publicly available information on Facebook, Twitter, and YouTube; data accessed by Social Canvas-powered, Facebook-gated apps; and information uploaded by your team from your own records. Over time, you receive a 360-degree view of each customer, as well as an aggregate data set that reveals fascinating insights.

    Keep your social database up-to-date automatically

    Social Profiles gathers information into individual accounts automatically, so you know the information is as up-to-date as possible. Merge contacts automatically or manually to eliminate duplicates.

    Protect user information with industry-leading security protocols

    Shoutlet is committed to protecting all data associated with each customer’s license. Industry-leading security protocols minimize the risk of unauthorized access to and misuse of your customers’ personal information. Read more about Shoutlet’s security standards.

    Filter your database to uncover targeted segments of your audience

    Social Profiles includes built-in tools for your company to drill into your database and create user lists based on unique criteria. Create dynamic lists that automatically grow over time, based on dozens of factors ranging from age to personal interests. Or, build static lists manually. For example, filter data to uncover broad segments of your social database, such as women in their 30s who have a Twitter account, or create more precise segments, such as “Running Enthusiasts,” based on data they provide on Facebook, tags in Social CRM, or data gathered through custom fields you’ve created in Shoutlet-powered web apps and contests.